Dr. Luise Light

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WHAT TO EAT?
A Research-Based Alternative to the USDA's Food Guide That Cuts Through the Confusion of Fad Diets and Big Food Lobbies

Confusion over food and diet has grown beyond all reasonable limits. Despite a deluge of 'healthy products' and health claims in the media, more people are overweight today than ever before. That's why I wrote this book. It's called What to Eat because it offers the answers you're looking for,”
Luise Light, former director of USDA Dietary Guidance
and Nutrition Education Research.

In the past 20 years, the time frame in which obesity and chronic diseases have increased tremendously, we experienced major changes in our eating habits, our foods, and our nutrition. We're eating foods and ingredients unknown to our ancestors and even to our grandparents. Highly processed foods, associated with the over-consumption of fat, saturated fat, trans-fat, salt, sugars, sweeteners, white flour, and artificial additives are culprits in our national nutrition decline, and characteristics of diets that lead to diabetes, heart diseases, and cancers. It's not too late for most of us to experience better health through smarter food and lifestyle choices - a new book, coming in January '06, will be a helpful resource.

What to Eat: The Ten Things You Really Need to Know to Eat Well and Be Healthy! (McGraw-Hill; January 2006; Paperback: $16.95) by Luise Light, M.S., Ed.D., is a book for people concerned about what to eat to stay healthy, lose or maintain weight, and avoid common chronic diseases. Light examines the changing landscape of our nutritional problems and provides clear answers to questions about how to eat well and be healthy. Written for women and men alike, it is a survival guide for eating in the twenty-first century. It discusses the new Food Guide for Healthy Eating, and provides guidelines for eating out, eating on the go, and a week's worth of easy menus and recipes for time-pressured days.

The ten rules are adapted to a wide variety of nutritional needs, including weight loss, diabetes, gastrointestinal disorders, and Fibromyalgia. They include eating a variety of fresh fruits and vegetables as well healthy fats daily, consuming foods rich in antioxidants, eating less salty, processed, additive-rich products, and others. The rules clarify what kinds of fat and carbs to eat, whether organics are worth the cost, and why to watch out for genetically-modified foods.

Based on new, cutting edge research, and the author's personal experiences, What to Eat offers the basic steps for recovering from sub-par health caused by marginal or deficient nutrition. In addition to offering a roadmap to healthy eating, Luise Light discusses how we are failing to curb the obesity crisis and why government promotes grocery manufacturers, supermarket chains, convenience stores, and fast food outlets over the public's health.

-MORE-

ABOUT THE AUTHOR:
Luise Light, M.S., Ed. D.,
former USDA Director of Dietary Guidance and Nutrition Education Research, was responsible for the original food guide pyramid and revamping USDA's nutrition communications. Hired as an expert to guide development of new nutrition and cancer prevention efforts, she developed the National Cancer Institute's first diet and cancer prevention guidelines, and national health promotion programs with supermarkets, the American Cancer Society, the Red Cross, and others. Light has been health editor of Vegetarian Times and executive editor of New Age Journal, and now teaches, counsels and writes in Vermont, where she is an elected town official.

CONTACT INFORMATION:
For media review copies, author interviews, artwork or excerpt permission, please contact:
Bettina Faltermeier, Publicity Manager, McGraw-Hill
2 Penn Plaza, 11th Floor, New York, NY 10121 / T 212.904.3604 / E-mail bettina_faltermeier@mcgraw-hill.com

What to Eat: The Ten Things You Really Need to Know to Eat Well and Be Healthy! by Luise Light, M.S., Ed.D.
Pages: 272 pp / Price: $16.95 / Publication Date: January 2006 / ISBN: 0-07-145313-X / A McGraw-Hill Book

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Luise Light, MS, EdD, former USDA Director of Dietary Guidance and Nutrition Education Research, was responsible for the original food guide pyramid and revamping USDA's nutrition information. Hired as an expert to develop new nutrition and cancer prevention programs, she devised the National Cancer Institute's first diet and cancer prevention guidelines, and directed national health promotion programs with supermarkets, the American Cancer Society, the Red Cross, schools, and State health departments. After the Cancer Institute, she founded and led a Washington-based nonprofit organization that educated the media, Congress and the public about cutting edge, controversial health and nutrition issues that were the subject of high profile, disinformation campaigns by industry interests.
      Dr. Light has been health editor of Vegetarian Times and executive editor of New Age Journal, and now teaches, counsels and writes in Vermont, where she also is an elected Bellows Falls official. Her new book, What to Eat; The Ten Things You Really Need to Know to Eat Well and Be Healthy, published by McGraw Hill, is in
bookstores now.

Luise Light, MS, EdD

A quick interview with Luise Light,
author of WHAT TO EAT

Q: Why did you write this book?
A: I have a dramatic story to tell and feel passionate about it. After all, more people get sick and die of diet-related health problems than terrorist bombs in this country, yet we ignore the former and invest in the latter. We need to do both. When I looked at survey data, it was apparent that the public was following the number of grain servings recommended in the new food pyramid (1992), and it was having a dire affect, as I had predicted it would: massive and widespread obesity, skyrocketing rates of Type 2 diabetes even among children. I kept seeing the pyramid foisted on the public as a nutrition solution when I knew better than anyone that it was the food industry's solution, not that of professional nutritionists worried about the public's health. I also saw the pervasive changes in commercial foods undermining the nutritional adequacy of diets, especially those of children, teens, young and elderly adults who were eating fewer fruits and vegetables and more synthetic ingredients and additives dangerous to health.

Q: There are a lot of other people the media could interview about nutrition and dieting. What can you share about the topic that the others can't?
A: There are many nutritionists who say we need to eat differently--better and more simply, eating more fresh, local and whole foods. They have the message, but they don't know why the old food messages (eat everything in moderation; all food is good food, no matter how altered in processing) keep swinging back around into the limelight, despite rejection by most nutritionists and public health authorities. The reason these old, discredited messages keep coming back to haunt us is because they are promoted by global, multi-national companies aiming to control global food and agriculture, and their biggest profits from foods made of sugar, fat and refined flour. Nutrition in their view is just a marketing tool All this and more I learned working at the USDA, lobbied continuously by the major food trade groups, my work subject to their edits and revisions. Remember, "Ketchup is a vegetable?" I was there. I tell the story in my book. Today, the government-lobbyist revolving doors are as robust in agriculture as in all the other agencies under the present administration. The agency that released the new food pyramid in 2005 was led by a former vice president of the Pork Producers Association. Do you think he might have a slight bias about what's good to eat?

Q: What opinion, belief, advice, or information do you have which is "counter-intuitive" for most people?
A: My counter-intuitive advice about dieting and healthy eating follows ten simple guidelines, based on solid research--research that's been buried or neglected by USDA because it doesn't support the food industry's marketing objectives, which are to keep major food groups from taking a nosedive in the stock market because consumers are not buying them based on nutrition advice not to eat them. There are 50,000 foods in the average big box supermarket. We can only eat 14 or 15 foods daily. We have to prioritize based on nutrition and avoid the foods we can least afford for good health and good weights. Marketers don't want to hear that.

Q: Can you help people solve or avoid a serious problem? If so, how would you dramatize the problem during an interview?
A:
Yes, my book can help you avoid or mitigate most of the major chronic illnesses and conditions many of us are prone to, including heart disease, cancer, diabetes, arthritis, asthma, osteoporosis, neuromuscular, and autoimmune diseases, among others. Best of all it is a natural and "sane way" to lose weight without starving or compromising your nutritional state. Glamour magazine (January 2006 issue) deemed it "one of the sanest diet books we've seen in years."